Travel and tour operators in India need to look at ways to provide new experiences for their guests to be successful in a highly competitive space, according to one of the industry’s most respected professionals. Mr Himmat Anand, the founder and CEO of Jaipur-based Tree of Life Resort & Spa,
Honourable Chief Minister Shri. Oommen Chandy urged young entrepreneurs with small, start-up businesses in the travel and tourism sector to take advantage of digital technology which is opening up vast global markets that were once unreachable through traditional marketing tools. Inaugurating the country’s first International Conference on Travel Technology (ICTT),